Month: June 2023

Three growth engines for beauty brand blog

3 GROWTH ENGINES TO ACHIEVE PRODUCT-MARKET FIT FOR YOUR BEAUTY BRAND

There are three growth engines to realize Product-market fit, a pretty uncommon feat, for your beauty brand. However, brands can still find themselves on an exciting journey between having no product-market fit and reaching the holy grail of full product-market fit. And you know you’re closer than ever when the demand for your product exceeds …

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how to fund more women founders of beauty brands

HOW TO FUND MORE WOMEN FOUNDERS

In recent years, venture capital funding has experienced significant growth and expansion. However, funding for women founders has yet to witness the same level of progress.  Shockingly, in 2022, ventures established solely by women received a mere 2.1% of the total investment amongst venture-funded startups in the United States. Nonetheless, focusing solely on this number …

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HOW BEAUTY BRANDS CAN USE LOYALTY REWARDS FOR GROWTH BEYOND 2023: IN-DEPTH STRATEGIC GUIDE

Your beauty brand can use beauty loyalty rewards as a strategic tool to grow your business by leaps and bounds. The beauty category differs from other CPG categories in that the absolute consumption amount per user is low, consumers buy an assortment of products from different brands, and the product needs to perform outrageously well …

HOW BEAUTY BRANDS CAN USE LOYALTY REWARDS FOR GROWTH BEYOND 2023: IN-DEPTH STRATEGIC GUIDE Read More »

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