Do you want to win the omni-channel, retail game?
List & Win With The Right Retailers
JUMP MARKET: ROCK OMNI-CHANNEL RETAIL
Slides300
Videos14
Video Hours20
Benefits
- Create a winning go to retail strategy
- Outreach and list with the best fit beauty retailers
- Create compelling pitch decks to influencer buyers and list with target retail stores
- Win the door by developing the retailer's category
- Increase velocity from the retail shelves
- Create scalable shopper marketing to win the category
Free 14 days trial
APPLY NOW
1:1 calls
7
12
In-Person
Email feedback
7
12
In-Person
Deliverable edits
7
12
In-Person
$14,999
$19,999
$ :Enterprise
How it works
1:1 Collaborative Courses(5-7 hours/week)
- >300 slides and Approx. 12 hours of video content with in-detail, step by step instructions for your beauty brand’s custom solution, homework assignments with slides and sheets and docs, one on one 60 mins calls, detailed feedback and edits on assignments, Custom go ahead for every module
Who is it for
Beauty brands that want to do retail right and reduce the time to profitability at retail
- Create solutions that enable you win beauty retail doors, accounts, channels and markets by focusing on increase in velocity and category development
What's included
MODULE - 1
JM: MODULE 1-GO TO RETAIL STRATEGY
Benefits
- Learn the right custom go to retail channel options for your beauty brand
- Create the right go to retail strategy with channel-brand fit process
- Identify the first focus beachhead to win
Benefits
- Understand the buyer's world
- Create a buyer persona
- Learn what the buyer wants
- Learn how to persuade buyers and pitch prep
MODULE - 2
JM: MODULE 2-SELL IN TO RETAILERS-WHAT BUYERS WANT
MODULE - 3
JP MODULE 3-SELL IN TO RETAILERS-PROOF OF CONCEPT
Benefits
- How to hook buyers-Pitch & Assets
- Develop a proof of concept for your beauty brand at retail
- Application of Proof of Concept to your Pitch for Retailer
- Above the line and Below the line marketing activities to luanch and succeed at POS
Benefits
- Continuous buyer persona evolution
- Perfect Pitch mechanism to beauty retail buyer
- Create the perfect pitch deck for the beauty retail buyer
MODULE - 4
JP MODULE 4-SELL IN TO RETAILERS-PERFECT PITCH
MODULE - 5
JM: MODULE 5-SELL THROUGH AT RETAIL-SHOPPER MARKETING
Benefits
- Learn the fundamentals of shopper marketing-5S Model
- Uncover key shopper insights
- Learn key shopper merchandising strategies to increase velocity and for category development
- Create shopper marketing calendar and develop relationship with the buyer
Free 14 days trial
APPLY NOWRecommended Jumps
FULL & FUNDAMENTAL SOLUTION
Are you ready for growth?
Uncover Key Issues & Challenges for Custom Growth Strategy
STRATEGIC REVIEW & PLANNING
- How is your innovation set for trials and adoption?
- How well are you tracking on all 3 growth engines?
- How do you stack against the optimal positioning in the competitive and category landscape to achieve your profitable growth?
- How well are you doing with your retail partners(if any)?
- What's your resource deployment plan to maximize?
- Custom growth strategy
Slides100+
Videos3
Video Hours6
How to be the center of category attention?
Redefine & Emotionally Transform Brand Idea
JUMP PAD-CATEGORY ELEVATION BRAND STRATEGY
- Emotional transformation of brand idea
- Innovative & creative redefinition of brand idea
- Brand acceleration fundamentals
- Category elevation to wow all stakeholders
- Forever, ahead of the curve brand positioning
Slides300+
Videos6
Video Hours12
How to make the consumers fall in love at first sight?
Emotional Resonance: All Touch Points
JUMP IN LOVE-BRAND STORY
- Compelling core emotional promise-hook & tagline
- Story fountain and tree
- Persuasive and buzzworth copy
- Moments of Resonance for content and storytelling
- Application of core emotional promise to packaging
Slides300+
Videos6
Video Hours12
How to create advocacy?
Identify, Find & Leverage 6X Profitable Super Fans
JUMPSTART TRIBE-6X PROFITABLE SUPER FANS
- Identify your 6x profitable super fans
- Create organic word of mouth campaigns
- Find, Identify and Leverage 6X profitable super fans
- Seed communities and groups for profitable growth
- Outreach, list and win with super fan channel partnerships
Slides300+
Videos7
Video Hours14
Have you created a virtuous cycle of profitability?
Diffuse innovation Faster, Improve Cash Flow & Profits
JUMP INNOVATION, CASH & PROFITS
- Improve the trialability and adoption of your innovation
- Increase your daily cash flow to meet expenses and invest back for growth
- Improve your profitability so you can invest back into both short-term & long-term growth initiatives
Slides100+
Videos2
Video Hours3+