SWAT Equity Partners
SWAT Equity Partners
New York, New York, United States
New York, New York
Stage
Early Stage
Type
Venture Capital
Description
SWAT Equity Partners is a venture capital firm for emerging entrepreneurial consumer brands.
Mission
Our combined experience in brand-building, creative vision, operational know-how, financial discipline, and investment expertise enables SWAT Equity to identify the brands that are positioned to break through the norms.
Beauty Investments #
3
Primary Sector
Consumer/Beauty & Wellness
Beauty Exits #
1
Last Beauty Invest
Jul, 2018-Womaness️-$4M
BEAUTY PORTFOLIO
| How to Apply? | Contact Us on Linkedin: https://www.linkedin.com/company/swat-equity-partners |
| Criteria |
Authentic brand with broad appeal and competitive differentiation. Large market, distinct whitespace and unique point-of-view. Passionate founder and dedicated team of go-getters. True “maverick-ness”. Strong consumer engagement and sentiment. Loyal customer base that isn’t afraid to be vocal. Clear and proven product-market fit. Superior product with a reason to exist. Proven financial performance and momentum. Minimum of $1m annual revenue; growth and path to profitability. |
| Resources Breakdown | Funding Terms |
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| Education |
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| Accelerator |
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| Network |
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| 1:1 |
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IMPERATIVE: CULTURE & VALUES
Creative Vision
Financial Discipline
TBD
TBD
TBD
TBD
BEAUTY FUNDER FIT SCORE
Resources
Education
Accelerator
Network
1:1
5.8/10
*This score calculates the likelihood of any beauty brand getting funded by the investor. The score gives weights to number of beauty investments, recency of beauty investment, number of beauty exits, inclusivity inclination, resources offered, etc.
| Inclusivity Investments % |
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| Beauty Investments # |
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| Beauty Exits # |
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| Last Beauty Invest |
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LEAD DETAILS
Lead Contact
Sarah Foley
Title
Partner
Email Id
Twitter Handle
JUMP CONCLUSION
SWAT Equity Partners focuses on early-stage consumer brands in health, lifestyle, and e-commerce, with a geographical emphasis on North American innovation hubs like New York, San Francisco, Los Angeles, and Toronto. They invest across various growth stages, from seed to Series B, often participating in syndicate rounds. Companies likely to attract SWAT Equity Partners are consumer-focused startups emphasizing health, wellness, and sustainability, particularly those with a strong e-commerce component or targeting women’s markets.
Very Good Beauty Funder Fit. Conscious beauty brands that focus on under-served women consumers and categories for wellness should consider them for sure.