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Pure Imagination Brands

Pure Imagination Brands

  • Santa Monica, California, United States

  • Santa Monica, California

Stage

  • Early Stage Venture

Type

  • Venture Capital, Angel Group

Description

Pure Imagination Brands is an investment firm that partners with innovative and disruptive companies across various industries. Founded in 2019, they focus on early-stage investments in consumer goods, health and wellness, and technology sectors. Their mission is to support visionary entrepreneurs by providing capital and strategic guidance to help their portfolio companies grow and succeed. They aim to foster a diverse range of successful brands that challenge norms and lead their markets through creativity and innovation

Mission

Their mission is to invest in and support visionary entrepreneurs and brands that challenge norms and redefine industries. They seek to partner with companies that have a strong potential for growth and a commitment to innovation.Vision: Pure Imagination Brands envisions a future where their portfolio companies lead their respective markets, driven by creativity and forward-thinking approaches. They aim to cultivate a diverse range of successful brands that resonate with modern consumers and push the boundaries of their industries

Beauty Investments #

  • 8

Primary Sector

  • E-commerce/ Consumer Goods

Beauty Exits #

  • 0

Last Beauty Invest

  • 2022-Manscaped

BEAUTY PORTFOLIO

How to Apply?

josh@pureimaginationbrands.com

Criteria

They have a diverse interest in industries, with a notable emphasis on consumer goods, e-commerce, health care, and technology sectors, including artificial intelligence, and beauty and wellness are one of the focus areas.

Resources Breakdown Funding Terms
  • $1.5M $10.1M

Education
  • No
Accelerator
  • Type-No
  • Duration-No
Network
  • 51
1:1
  • Yes

IMPERATIVE: CULTURE & VALUES

TBD

TBD

TBD

TBD

TBD

TBD

BEAUTY FUNDER FIT SCORE

Resources

Education

Accelerator

Network

1:1

7.15/10

Inclusivity Investments %
  • 37.25%
Beauty Investments #
  • 8

Beauty Exits #
  • 0
Last Beauty Invest
  • 2022-Manscaped

LEAD DETAILS

Lead Contact

Rosie O’Neill

Title

Co-Founder & General Partner

Twitter Handle

JUMP CONCLUSION

Pure Imagination Brands’s investment strategy appears to focus on early-stage companies, primarily in the seed and series A rounds, with a strong preference for businesses located in California, particularly in the Los Angeles area. They have a diverse interest in industries, with a notable emphasis on consumer goods, e-commerce, health care, and technology sectors, including artificial intelligence and software. Their investments are spread across various industry groups, but there is a clear inclination towards commerce and shopping, consumer goods, and health care. The firm does not typically take a lead role in the investments and is willing to participate in rounds with varying numbers of co-investors. The geographic concentration suggests a strategy of leveraging local networks and market understanding, while the industry focus aligns with their support for disruptive brands and entrepreneurs. Companies that might attract Pure Imagination Brands for future investments would likely be early-stage startups in consumer goods, health care, or technology sectors that are based in California, with a potential for disruption and a scalable business model.

Best Beauty Funder Fit. Pure Imagination seems a great fit for beauty brands in emerging categories like body care, hygiene that are using science to make consumers live better.

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