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Brand Foundry Ventures

Brand Foundry Ventures

  • Southern US

  • Austin, Texas, United States

Stage

  • Seed

Type

  • Venture Capital

Description

Brand Foundry Ventures (BFV) is an institutional venture capital fund. We lead Series Seed and Series A financing rounds in innovation-driven companies that serve consumers and merchants.

Mission

To support and scale innovative consumer brands by offering capital, strategic guidance, and operational expertise. Their vision is to back companies that can redefine industries and adapt to changing consumer needs for long-term success.​ They invest in E-Commerce, Mobile Commerce, Marketplaces, and Consumer Goods

Beauty Investments #

  • 4

Primary Sector

  • E-commerce and Consumer Goods

Beauty Exits #

  • 0

Last Beauty Invest

  • 2021-You Go Natural-$2M (other investors involved)

BEAUTY PORTFOLIO

How to Apply?

Contact on site email id: info@brandfoundry.vc

Criteria

Brand Foundry Ventures looks for early-stage startups with innovative and scalable consumer-focused products. They prioritize strong founding teams and invest primarily in Seed and Series A rounds, with investment sizes ranging from $100K to $5M. Their main sectors of interest include retail, e-commerce, media/content, and consumer internet​

Resources Breakdown Funding Terms
  • between $1M-$5M for Seed and Series A upto $20M

  • Brand Foundry Ventures typically takes an equity stake of around 10% to 20% in the startups they invest in.

Education
  • No
Accelerator
  • Type-an off-site
  • Duration-No
Network
  • 81-M
1:1
  • Yes

IMPERATIVE: CULTURE & VALUES

TBD

TBD

TBD

TBD

TBD

TBD

BEAUTY FUNDER FIT SCORE

Resources

Education

Accelerator

Network

1:1

5.95/10

Inclusivity Investments %
  • 49.38%
Beauty Investments #
  • 4

Beauty Exits #
  • 0
Last Beauty Invest
  • 2021-You Go Natural-$2M (other investors involved)

LEAD DETAILS

Lead Contact

Wesley Gottesman

Title

Partner

Twitter Handle

Brand Foundry Ventures

JUMP CONCLUSION

Brand Foundry Ventures focuses on early-stage companies in consumer and business sectors, with a strong interest in health care, financial services, and consumer goods. Their investments are diverse across the United States, with a concentration in New York and California. They prefer not to lead investments and have a broad industry scope, from e-commerce to technology. Their portfolio diversity indicates a strategy balancing risk and capitalizing on emerging trends. Future investments are likely to target early-stage companies in health care, consumer goods, or financial services.

With a Beauty Funder Fit score on the higher side of Good, and investments in emerging beauty categories in haircare, including for the younger consumers, the venture seems a fit for skincare and makeup categories that are non-conflict but can leverage the same network.

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